Fisher-Price New Logo and Identity by Pentagram

Fisher-Price New Logo and Identity by Pentagram

“The updated logo simplifies the awning to three semicircles (from the previous logo’s four) and uses its clean, simple geometry as the basis for an expanded visual language.”

Published by Rob Hope on January 14, 2020 in Yo! #051

“The updated logo simplifies the awning to three semicircles (from the previous logo’s four) and uses its clean, simple geometry as the basis for an expanded visual language.”


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